Showing results 1 to 20 of 25
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| Issue Date | Title | Author(s) |
| 2020 | An analysis of Granger causality between sovereign credit rating and economic growth in Sub-Saharan Africa | Mutize, Misheck ; Mugobo, Virimai Victor |
| 2021 | Branding private higher education institutions in South Africa through the evaluation of current branding models | Bird, Alan ; Mugobo, Virimai Victor |
| 2021 | Changes in retail consumer behaviour in South Africa during COVID-19: permanent or temporary | Abe, Isaac Idowu ; Mugobo, Virimai Victor |
| 2022 | Consumer erceptions of the Use of nondegradable plastic packaging and environmental pollution: A review of theories and empirical literature | Mugobo, Virimai Victor ; Ntuli, Herbert ; Iwu, Chux Gervase |
| 2015 | Consumer protection in South Africa: Challenges and opportunities for furniture retailers in Cape Town, South Africa | Mugobo, Virimai Victor ; Malunga, Portia |
| 2021 | Decolonising the retail business management curriculum in the higher education sector | Mugobo, Virimai Victor |
| 2015 | Development of the shadow banking system in Zimbabwe: A blessing from the Shadows? | Mugobo, Virimai Victor ; Mutize, Misheck |
| 2017 | Does brand orientation contribute to retailers’ success? An empirical study in the South African market | Schmidt, Holger J ; Mason, Roger B. ; Steenkamp, Pieter ; Mugobo, Virimai Victor |
| 2023 | The effect of user-generated content on consumer-based brand equity of major retailers in the Cape Metropole | Hermanus, Terence William ; Mugobo, Virimai Victor |
| 2015 | The effects of shadow banking on the traditional banking system in Zimbabwe | Mugobo, Virimai Victor ; Mutize, Misheck |
| 2015 | The impact of personalized engagement with customers and efficient stock management software systems on customer service at a clothing retailer in Cape Town, South Africa. | Mugobo, Virimai Victor ; Baschiera, Marina Giacoma |
| 2016 | The impact of sovereign credit rating downgrade on foreign direct investment in South Africa. | Mugobo, Virimai Victor ; Mutize, Misheck |
| 2021 | Internationalisation models and trajectories of gold jewellery in Johannesburg: a conjectural discursive approach | Mugobo, Virimai Victor ; Manzi, Muzi Jeremia |
| 2011 | Is country branding a panacea or poison? | Mugobo, Virimai Victor ; Ukpere, Wilfred Isioma |
| 2021 | Low research productivity: transformation, institutional and leadership concern at a South African university | Abe, Isaac Idowu ; Mugobo, Virimai Victor |
| 2016 | The ownership structure effect on firm performance in South Africa | Mutize, Misheck ; Aspeling, Jonathan ; Mugobo, Virimai Victor |
| 2021 | The post-COVID-19 retail landscapes: perceptions of small and medium size retailers in South Africa | Abe, Isaac Idowu ; Mugobo, Virimai Victor |
| 2014 | Public diplomacy in the global age: Lessons from literature and practice | Mugobo, Virimai Victor |
| 2012 | Rural entrepreneurship in the Western Cape: challenges and opportunities | Mugobo, Virimai Victor ; Ukpere, Wilfred Isioma |
| 2016 | Size of retail businesses and their level of adoption of global sourcing | Mugobo, Virimai Victor ; Paradza, Dignity |