Please use this identifier to cite or link to this item:
http://hdl.handle.net/11189/8032| DC Field | Value | Language |
|---|---|---|
| dc.contributor.author | Bangani, Ayanda | en_US |
| dc.contributor.author | Weideman, Melius | en_US |
| dc.date.accessioned | 2021-08-24T09:13:05Z | - |
| dc.date.available | 2021-08-24T09:13:05Z | - |
| dc.date.issued | 2014 | - |
| dc.identifier.citation | Bangani, A. & Weideman, M. 2014. A comparison of the effect of single-word versus hyphenated domain name choices on website visibility. Working Paper, Cape Peninsula University of Technology, Cape Town. [http://www.web-visibility.co.za/website-visibilityabstracts-seo.htm] | en_US |
| dc.identifier.uri | http://www.web-visibility.co.za/website-visibilityabstracts-seo.htm | - |
| dc.identifier.uri | http://hdl.handle.net/11189/8032 | - |
| dc.description | Working Paper | en_US |
| dc.description.abstract | Domain name choices play an important role in website visibility. This research investigates the effect of the choice between single-word and hyphenated domain names on website visibility. Secondly, the users’ opinions when they have to choose between the two are recorded and evaluated. Results indicate that users prefer non-hyphenated domain names as they were easier to remember. At the same time, they were afraid of the risk associated with spamdexing in hyphenated domain names. | en_US |
| dc.language.iso | en | en_US |
| dc.publisher | Cape Peninsula University of Technology | en_US |
| dc.subject | Website visibility | en_US |
| dc.subject | domain names | en_US |
| dc.subject | hyphenated | en_US |
| dc.title | A comparison of the effect of single-word versus hyphenated domain name choices on website visibility | en_US |
| dc.type | Working Paper | en_US |
| Appears in Collections: | FID - Journal Articles (not DHET subsidised) | |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| A comparison of the effect of single-word versus.pdf | Working Paper | 145.09 kB | Adobe PDF | View/Open |
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