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http://hdl.handle.net/11189/7804| Title: | Strategic role of public relations in the process of ‘integrated reporting’ - An exploratory study | Authors: | Steyn, Benita De beer, Estelle |
Keywords: | Strategic public relations;governance;strategy;integrated reporting;stakeholder inclusiveness;sustainability | Issue Date: | 2012 | Source: | Steyn, B. & De Beer, E. 2012. Strategic role of public relations in the process of ‘integrated reporting’ - An exploratory study. Sinergie, rivista di studi e ricerche n. (88): 53-72. [https://www.researchgate.net/publication/265631100] | Journal: | Sinergie, rivista di studi e ricerche n | Abstract: | This research aims to illustrate the strategic role that public relations can play in the process of integrated reporting. A qualitative approach is followed, the design being exploratory and non-empirical. | URI: | http://hdl.handle.net/11189/7804 | ISBN: | 0393-5108 | DOI: | https://www.researchgate.net/publication/265631100 |
| Appears in Collections: | FID - Journal Articles (not DHET subsidised) |
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| File | Description | Size | Format | |
|---|---|---|---|---|
| Strategic role of public relations in the process of integrated reporting.pdf | 453.62 kB | Adobe PDF | View/Open |
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