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http://hdl.handle.net/11189/6855| Title: | A rose is a rose: public relations is public relations and marketing is marketing – or is it? | Authors: | Venter, B-P. Van der Merwe, J. |
Keywords: | Public relations;Marketing | Issue Date: | Sep-2006 | Source: | Venter, B-P. and Van der Merwe, J. 2006. A rose is a rose: public relations is public relations and marketing is marketing – or is it? South African Communication Association Annual Conference (SACOMM 2006). Cape Town, 28-30 September 2006 | Conference: | South African Communication Association Annual Conference (SACOMM 2006). Cape Town, 28-30 September 2006 | Description: | Conference Paper | URI: | http://hdl.handle.net/11189/6855 |
| Appears in Collections: | BUS - Conference Papers |
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