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Title: Reflections on developing the 2010 FIFA World Cup™ research agenda
Other Titles: International Handbook on the Economics of Mega Sporting Events
Authors: Swart, K 
Bob, U 
Keywords: Economics;2010 FIFA World Cup™;Mega Sporting Events
Issue Date: 2012
Publisher: Edward Elgar Publishing
Source: Swart K & Bob U. 2012. Reflections on developing the 2010 FIFA World Cup™ research agenda. In: Zimbalist A & Maennig W (eds). International Handbook on the Economics of Mega Sporting Events. Cheltenham, UK: Edward Elgar Publishing
Abstract: From the Olympics to the World Cup, mega sporting events are a source of enjoyment for tens of thousands of people, but can also be a source of intense debate and controversy. This insightful Handbook addresses a number of central questions, including: How are host cities selected and under what economic conditions? How are these events organized, and how is local resistance overcome? Based on historical and empirical experience, what are the pitfalls for the organizers of these events? What are the potential economic benefits, including any international image effects? How can the costs be minimized and the benefits maximized for host cities and countries? How do these mega events impact the challenges of globalization and what is their environmental legacy?
Description: Book chapter
ISBN: 9780857930262
Appears in Collections:BUS - Books / Book Chapters

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